In this conversation, Adam Mutschler, co-founder of Arch Pet Foods, discusses the journey of creating a venture-backed e-commerce pet food brand that focuses on sustainability and health benefits. The conversation covers topics such as the background of Arch Pet Foods, the use of insect proteins in pet food, the importance of healthier pet food options, challenges in the pet industry, the learning curve in bringing products to market, understanding numbers and financials, solving a series of problems, strategic ad spend, and the role of packaging and personal connections. In this conversation, Adam Mutschler discusses the goals and vision for Arch Pet Food, the launch of their hero product, where to find Arch Pet Food, and the importance of relationships.
Visit Arch Pet Food